Odisha Launches India's First MICE Incentive Portal
Odisha launched India's first dedicated incentive portal for MICE (Meetings, Incentives, Conferences and Exhibitions) tourism, unveiled by Deputy Chief Minister and Tourism Minister Pravati Parida at the 7th Odisha Travel Bazaar 2026 in Bhubaneswar. Created under the Odisha Tourism (Amendment) Policy, 2026, it lets event organisers and tour operators apply online for state incentives of Rs 1,000 per room per day, subject to a minimum of 100 rooms per day booked in hotels rated three-star and above, with at least 50% of occupants from outside Odisha. The aim is to position the state as a corporate-events and business-tourism destination.
Odisha's capital is Bhubaneswar, the Temple City; the state was formed as a separate province on 1 April 1936, observed as Utkal Divas | The Konark Sun Temple in Odisha is a UNESCO World Heritage Site, inscribed in 1984 | The Union Ministry of Tourism funds theme-based circuits through Swadesh Darshan and pilgrimage sites through the PRASHAD scheme